Together members of the Vinyl Sustainability Council (VSC) developed +Vantage Vinyl™, the U.S. vinyl industry’s sustainable development initiative, or branded performance initiative.

+Vantage Vinyl™ includes guiding principles, program goals and key performance indicators based on the results of the industry’s materiality analysis, a verification scheme for member companies, and an annual report of our industry’s progress toward our goals and KPIs.

Participating companies may use +Vantage Vinyl™, the tagline “For a Sustainable Future,” and the trademark for marketing, communication, sustainability reporting, and business differentiation purposes.